WHAT IS GROWBIZ?
GrowBiz is an exciting new USAID-funded initiative to help your tourism, agriculture, or manufacturing business in North Macedonia or Albania grow and increase sales. We do this through personalized training, consulting, and coaching by international and local experts, all with the goal of helping you create and implement a business growth plan. The program starts in October 2020. Learn more below and apply today!
GrowBiz is not just another series of business trainings. Participants who complete the two-phase 15-month program will experience an integrated and customized approach that starts with growth-oriented training and results in the creation and refinement of a customized growth plan for your business, all with the assistance of executive business coaches and regional industry experts.
Once your customized business growth plan is finished, your executive coach will continue to assist you as you begin to implement that plan. GrowBiz also provides personalized digital marketing and video production assistance to those participants who want to take advantage of it.
GrowBiz is funded and supported by USAID as part of its Economic Development, Governance and Enterprise Growth Project (launched in 2020). It is implemented by LinkAcross, a U.S. NGO with local offices in Macedonia and Albania with over 10 years of experience in the region.
Key features and benefits of GrowBiz:
Phase 1: Over 22 hours of core training in covering best practices in strategic management, market research, digital marketing, branding, customer and employee satisfaction, environmental sustainability, and social responsibility (see details below).
Phase 2: Over 20 hours of one-on-one executive coaching and consulting assistance with experienced business people from the U.S. and the region to create and begin implementing your business growth plan. This plan will serve as a roadmap for your business going forward and can be shared with relevant stakeholders
Phase 2: Additional 8 hours of elective training sessions focused on issues specific to the agriculture, tourism and light manufacturing sectors.
Phase 2: Customized digital marketing audit and promotional video for your business, as appropriate.
GrowBiz is flexible and implementable in a COVID-19 environment. A combination of virtual and in-person meeting options allow for the highest possible quality, while minimizing health risks.